Friday Fun Dive: Sharktopus

Yes, this looks worse than Mega Shark vs Giant Octopus…

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Turning Twitter Data into Decision Making Information

Turning Twitter Data into Decision Making Information

Do you know just how powerful Twitter really is? I found it difficult to believe that the marketing machine known as PADI isn’t giving dive retailers and professionals the best recommendations for using social media. At DEMA, PADI was there giving a presentation on marketing with social media. So let me show you how you can start utilizing Twitter to it’s fullest potential.

Changes: Part 1

While it may be a month behind normal people, it’s never too late to evaluate and set resolutions!

A Look Back at 2009

It’s time for my take on the overused yearly retrospective. Like many people, it has been a stressful year. However, I think it is important for all of us to look at where we have come from so we can better set up our goals for the future. For 2009 a few particular moments stick…

Contest Announcement

We’re going to start having some contests here on the site! I will ask you to somehow engage with me or the community surrounding New SCUBA Marketing and in return you get something. The Prize This time, I’m giving away a copy of Gary Vaynerchuk’s Crush It! It’s a quick, painless read, but discusses the…

Announcements

Announcements

What you can expect for the rest of 2013 on New SCUBA Marketing, plus how to get help with your SCUBA marketing.

Measuring Social Media Marketing Success

When marketing your SCUBA business online, Twitter followers, Facebook fans, email subscribers and blog comments mean nothing if you’re not converting any of it into business.