The World of Social Media 2011
Too bad this didn’t come out before DEMA otherwise we would all have seen it in Jason and PADI’s seminars 🙂
Too bad this didn’t come out before DEMA otherwise we would all have seen it in Jason and PADI’s seminars 🙂
Originally, this months contest just went out to email subscribers. I’ve had a few people tell me my emails have been blocked by their corporate spam filters, so I’m opening this up to everyone. If you are interested in winning some cool stuff, be sure to check out the contest. You have until the end…
While I consistently see more SCUBA businesses spread their brand onto Facebook, many are still misunderstanding one of the first and most basic fundamentals: the difference between a Page and a Profile. Understand how to identify each and learn which you should start with.
Switching to a SCUBA blog for your dive industry web site can be intimidating, but with this simple tip you can make the switch effortlessly. Face your apprehension and get a web presence that ranks quickly and keeps your divers coming back.
We’re trying something new here at SCUBA Marketing: Facebook Comments. I’ll cover the pro’s and con’s of this exciting new tool for your SCUBA blog.
(Sorry, I’m having some laptop difficulties, so I am doing video with distribution and blogging from my iPhone for the time being) The gist for those who don’t want to watch the video: Understand that green badges are press badges. People with press badges could potentially generate a much greater reach for your marketing efforts…
Email marketing can be an incredibly powerful tool, but some people see it as spam (even if done correctly) or incredibly difficult to begin. As we saw last time, email marketing has an incredibly high return on investment and should not be avoided. Both independent SCUBA instructors and SCUBA stores should be actively collecting email…