Do Good Things

Do Good Things

The Tank Bangers remind us that now is a great time to support ocean protection through their new video. While their intent is incredible, we take a look at how effective their video marketing message is and some potential ways theirs (and yours) could be slightly adjusted to get even better conversions.

Spearboard Censorship Continued

Spearboard Censorship Continued

Learn some lessons from how Spearboard chooses to censor their members who stand up for a company who isn’t a Spearboard sponsor. Lessons include reputation management, professional public conduct, response times, methods of communication and more.

RE: Spearboard Suspension

RE: Spearboard Suspension

I’m having some troubles reaching anyone at Spearboard, hopefully someone is monitoring search and social for their site name being used…

Quick Update

I know I’ve fallen off on the series, but wanted to let everyone know it’s still coming. The day job, an incredibly short summer and family have all been demanding more time lately and they all come first 🙂 We’re training some new people to help out with content, your questions and a lot of…

Identifying what you need help with

Identifying what you need help with

You may realize your SCUBA marketing is lacking, but what areas should you get help with versus do on your own? This guide will help by letting you know what key aspects you should already have in place, plus the importance of valung your own time.

Help Wanted Sign

When is the Right Time to Ask for Help?

Some SCUBA business owners don’t know they need help with their marketing, come learn if you’re ignoring important parts of your strategy. You can do everything on your own, but where do you begin in identifying areas of need?

What are they pointing at?

The Social Media Revolution

The latest video from Socialnomics shares statistics of social media, but drives home the main point: The ROI of social media is your business will still exist in 5 years