Setting Realistic Expectations

I’ve been very, very bad.

I disappeared on you for far too long.

The really stupid part was I really should have just let everyone know I’d be gone all summer.

I live in a place where summer is far too short. A short summer means all of my camping, hiking, concert-going, BBQ’s and all the other typical outdoor activities get crammed into a very short time. My nights and weekends are filled to the brim.

Add in a career change and a change in marital status and my free time has been severely limited.

I am sorry.

And I’m back 🙂 For real.

My day job has me doing online marketing for one of the largest names in the SCUBA industry and my free time has me mentoring someone in a completely unrelated field regarding using the Internet to market a small business. Needless to say, I have a lot to talk about regarding technology and online marketing.

So, welcome back (to you and to me), my brain is about to start leaking again.

Photo via miss_rogue

Similar Posts

  • 3 Reasons Why You Need a SCUBA Blog

    I’ve mentioned the concept of having a SCUBA blog regardless of your place in the SCUBA industry several times before. Heck, even the Voice of Google recommends using a WordPress blog. I’ve asked for your SCUBA blogs and have subscribed to each one. I’m going to dive more in-depth into blogging in the coming weeks…

  • Welcome to 2010

    Just when everyone was about to stop saying “Happy New Year”, I’m back to throw it in your face. As much as I would love to say it was great to be away, I never really went anywhere, I’ve simply spent less time on the computer for the last almost-week. I’ve already conquered one of…

  • Smart Automation

    Happy Holidays!

    Careful planning of your social media activities, including appropriate automation, will help your dive business survive the holiday season.

  • Friday Fun Dive: Thieving Octopus

    Living in the Pacific Northwest of the United States, I’ve had a fascination with octopus since it’s just about the coolest thing we see around here with some regularity. Here’s an incredible video of an octopus stealing a divers camera and running off with it.

  • Do SCUBA Gear Manufacturers Need to Connect with the End User?

    At what point on the SCUBA food chain do people need to start connecting? As a SCUBA instructor, dive center or SCUBA certification agency, we encourage divers to find buddies to go diving with, but do we need even more connection, and if so, where? The Suunto Example Yesterday, I was discussing the beta version…

  • SPAM: Free Samples

    SCUBA Email Marketing Gone Wrong

    Email marketing, when done correctly, can be one of the largest returns on investment for your SCUBA business. When done wrong, it can make you look unprofessional and place you in gray areas of the US Federal CAN SPAM Act. Continue reading for two examples of great email newsletters that make a couple of minor mistakes.