Just out of my own curiosity, how many people did you certify last year? Please use your personal numbers, not for your entire dive center (that poll will come later) or certification agency.
[polldaddy poll=2517735]
So far, we’ve looked at why we should be using email marketing, how to collect addresses and generating content, now we need to look at how to get your message out to your SCUBA customers.
I know Thanksgiving is a US holiday, but since I’m in the US, I’m celebrating it. Regardless of where you live, I encourage you to take the next few days away from your computers and enjoy life. Go SCUBA diving or just watch a movie, just get off your computer for a minute. I’m thankful…
We’re going to start having some contests here on the site! I will ask you to somehow engage with me or the community surrounding New SCUBA Marketing and in return you get something. The Prize This time, I’m giving away a copy of Gary Vaynerchuk’s Crush It! It’s a quick, painless read, but discusses the…
Just a couple of quick SCUBA diving related news updates: In my article yesterday about PADI announcing professional renewal pricing and choosing to not send a CD-based SCUBA Instructor Manual (which I like), I mentioned that the auto-renewal pricing was higher than regular online renewal. Megan Denny at PADI emailed me to let me know…
To finish off the year, it’s time to look towards next year to set some concrete goals. New SCUBA Marketing Post at least once per week. I fell behind this year due both to work and personal issues, but this year I’m fully in the swing of the day job and the personal stuff should…
Just when everyone was about to stop saying “Happy New Year”, I’m back to throw it in your face. As much as I would love to say it was great to be away, I never really went anywhere, I’ve simply spent less time on the computer for the last almost-week. I’ve already conquered one of…