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I’ve been browsing far too many SCUBA store web sites lately. They all look like they were designed for Prodigy and Compuserve and haven’t been updated since. Ever Heard of the Internet? It’s a place where more and more consumers are going to find businesses, book trips, buy things and engage. Designing a professional SCUBA web site…
I had a great opportunity fall into my lap a couple of days ago. A local, avid diver contacted me to let me know that he would be travelling to Ft. Myers, Florida this weekend for work, but would be free either Friday afternoon or Monday evening. He was interested in going into a dive…
To finish off the year, it’s time to look towards next year to set some concrete goals. New SCUBA Marketing Post at least once per week. I fell behind this year due both to work and personal issues, but this year I’m fully in the swing of the day job and the personal stuff should…
Technical difficulties mean an extension to our contest. Please read to see if you’re entry is impacted and to learn the new deadline and winner announcement dates.
Do you run a SCUBA diving center, resort or large instructional program? Are you actively recruiting independent instructors? If not, you’re missing the boat. The SCUBA industry frequently appears to have a closed door policy. Many dive centers I have visited appear to only work with SCUBA instructors that have “grown up” through their program….
It’s time for my take on the overused yearly retrospective. Like many people, it has been a stressful year. However, I think it is important for all of us to look at where we have come from so we can better set up our goals for the future. For 2009 a few particular moments stick…