Although I don’t see the value in Technorati claims as much as I used to, I still think it is worthwhile to claim my site. So this post is purely for the purposes of completing this little project. Not much to see here, sorry 🙂
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The Tank Bangers remind us that now is a great time to support ocean protection through their new video. While their intent is incredible, we take a look at how effective their video marketing message is and some potential ways theirs (and yours) could be slightly adjusted to get even better conversions.
No offense to Ocean Reef (I’ve used their SCUBA gear in the past and been impressed and I’d love to try their SDVL), but I personally strongly dislike the concept of their new Underwater Cellular Phone. The concept is that, using one of their SCUBA diving full face masks and a surface-buoy tether system, you can…
Our industry is old and getting older. That’s not a good thing. According to DEMA’s Annual Activity Report (PDF link, stats on p. 37), the average age of SCUBA divers in the US is 45 years old. Several people at the DEMA show explained that age actually goes up every year, showing that our industry…
Below is a table showing current and historic attendance data for the DEMA Expo as provided by DEMA. I have chosen to remove a couple of columns that don’t interest me that much, so if you want to see the complete table, please use the link below. Also, feel free to click on any column…
I’ve updated the OPML file for the master list of SCUBA blogs. Thank you all for your submissions. If you want to get in on the next round, help me build a list of SCUBA blogs. One important note: I’m looking for real blogs. Twitter accounts and Facebook Pages, although they have RSS feeds, are…
While attending the DEMA Expo in Orlando, I sat in on a seminar regarding web design 101. I’ve been doing web design since before someone thought of adding a 101 to it, so I didn’t honestly expect too much out of it. Four Basic Buttons The single best recommendation that came out of the seminar…