Marketing within the SCUBA industry hasn't changed since the origin of the sport - we're here to change that.

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Updated List of SCUBA Blogs

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I’ve updated the OPML file for the master list of SCUBA blogs. Thank you all for your submissions. If you want to get in on the next round, help me build a list of SCUBA blogs.
One important note: I’m looking for real blogs. Twitter accounts and Facebook Pages, although they have RSS feeds, are not [...]

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Don’t Fear Comments on Your SCUBA Blog

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In a timely series of events, someone contacted me asking if they should allow comments on their new SCUBA blog on the same day my friend Aaron over at Social Photo Talk wrote an article discussing being social on blogs and Twitter.
Humans are social creatures and, now that a variety of tools are readily available, they are social [...]

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3 Reasons Why You Need a SCUBA Blog

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I’ve mentioned the concept of having a SCUBA blog regardless of your place in the SCUBA industry several times before. Heck, even the Voice of Google recommends using a Wordpress blog. I’ve asked for your SCUBA blogs and have subscribed to each one.
I’m going to dive more in-depth into blogging in the coming weeks because [...]

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A Starter List of SCUBA Blogs

SCUBA Marketing

RSS feeds and Google Reader are the way I’m able to keep up with over 500 different web sites every single day. In a nutshell, RSS removes the formatting of a web site (think the navigation above, the sidebar to the right and the footer at the bottom) and just gives you the fresh content. [...]

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The 80’s Called, They Want Your Web Site Back

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I’ve been browsing far too many SCUBA store web sites lately. They all look like they were designed for Prodigy and Compuserve and haven’t been updated since.
Ever Heard of the Internet?
It’s a place where more and more consumers are going to find businesses, book trips, buy things and engage. Designing a professional SCUBA web site doesn’t have [...]

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Building a List of SCUBA Blogs

SCUBA Blog List

I’m building a list. I’m checking it twice (for duplicates and spam). It’s a list of SCUBA blogs!
Why I Want Your SCUBA Blog
I’m not going to start scraping your site or publicly critiquing you (unless you want that), I just want to make sure I’ve found all of the best SCUBA blogs out there to [...]

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So You Want Your SCUBA Web Site to be Found…

SCUBA Blogs - A Money Tree

Word of mouth advertising is an excellent business builder, especially for a local business such as a SCUBA dive center, resort or independent instructor. However, if you could plant a seed for a money tree, why wouldn’t you? Your web site can be that money tree. The costs to deploy can be incredibly low, the [...]

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