Announcements

What you can expect for the rest of 2013 on New SCUBA Marketing, plus how to get help with your SCUBA marketing.

Dive Industry Inbound Marketing for 2013

Content marketing is getting more difficult and expensive, so it’s time to get your strategy in place. Learn (again) about the importance of content for your online marketing efforts.

The Importance of Page Speed

Page speed for your SCUBA web site is incredibly important both for users and search engines. Learn more & get a free audit of your site.

Equipment Marketing Ideas from a Former Life

Combine media outreach, trade show strategy, sales incentives, and brand influencer programs to boost sales.

The Power of Distinctive Specialties

Distinctive specialties have the power to make better divers and bring in extra income for a dive center, but also to promote some negative connotations within the diving industry.

Plans for 2013

2013 is going to be a big year for me in the world of social media marketing in the diving and outdoor industries. Come learn my plans.