What’s Your Marketing Budget?

What’s Your Marketing Budget?

If you’re considering outsourcing web design, search engine optimization, content creation, email marketing, or social media marketing, packages and pricing can be overwhelming. We create custom packages that fit into your marketing budget, but you need to understand what your budget is first.

Time to Revise Your Dive Center Search Engine Optimization Strategy

Time to Revise Your Dive Center Search Engine Optimization Strategy

Backlinks are harder to get (in favor of Likes, Tweets and +1′s) & they’re becoming less valuable. Time to update your strategy.

Introducing Clint & Jason

Introducing Clint & Jason

Jason Pecknold & Clint Seeley bring their dive industry marketing expertise to the New SCUBA Marketing team, come meet the new guys!

Feel, Felt, Found Your Way to Social Media Success

Feel, Felt, Found Your Way to Social Media Success

Help customers through negative social media feedback or complaints using the Feel, Felt, Found framework. Understand what consumers are really trying to accomplish when they complain online and how to turn a negative into a positive.

Looking Back at 2013 & Forward to 2014

Looking Back at 2013 & Forward to 2014

I take a brief look back at the goals I had set for myself for 2013 and set goals for 2014. Sharing our goals helps to keep us accountable, here are mine. Did you hit your 2013 goals? What goals do you have for 2014?

Who Dropped The Ball?

Who Dropped The Ball?

Why is it so hard to find a Hunger Games: Catching Fire wetsuit on the internet? Why didn’t a single manufacturer get in on this publicity? Every DEMA 2020 Vision session goes over how we wish there was more pop culture exposure for diving, how was this simple tie-in missed?